The ACI mobility information system called “Luceverde” (Green Light) provides an integrated and innovative service, offering constantly updated information on road / traffic / weather conditions, events and the situation of public transport. This is possible thanks to modern technology, highly qualified staff and cooperation with the Road Police, Local Police forces, local authorities, road / highway and public transport authorities.
Mobility information is a key issue to the Automobile Club d’Italia, being at the very heart of its institutional mission as a public body with the statutory task to oversee the manifold aspects of mobility. In this framework, ACI collaborates with other competent authorities and bodies in order to “find solutions for the development and organization of the mobility of people and goods and the enhancement of road-network, road-signs and road-assistance equipment towards improving traffic regularity and safety”.
Luceverde is a free public service, conceived for both residents and visitors, as well as a useful tool for local authorities to manage mobility.
The aim of the initiative is to improve accessibility to / mobility in urban centers and metropolitan areas through advanced technology services designed for the community of mobility users, for different requirements such as work, tourism, etc.
The service - providing real-time, GPS-based information for multi-modal mobility - is available through different channels. ACI-proprietary channels include a web radio, a mobile app, a website (luceverde.it), the relevant social media pages, a contact center, while non proprietary channels are local radio and TV stations.
The Luceverde national database includes mobility information on different contexts, as follows:
•ordinary network in urban and suburban Areas
•main national network
•urban and suburban public transport
•railway, air and sea transport
and notably about the following topics:
•major traffic events on main road / highway Network
•major events affecting traffic in the urban and metropolitan areas of Milan, Rome, Genoa, Salerno and other municipalities progressively joining the project
•strikes, disruptions, etc. affecting national rail transport / local public transport in major Italian cities
•special notices in case of special events (mass departures for the summer holidays; emergencies etc.)
In a nutshell, Luceverde:
•aims at providing information for better mobility and enhanced public safety
•gives special attention to the mobility of commuters and tourists (peak traffic seasons)
•enhances and integrates different local information sources
•makes use of interoperable technological systems to exchange information with local entities in charge of public mobility
The Luceverde IT platform enables connection with the software interfaces of the stakeholders involved in delivering the service; notably it:
•manages, collects and automatically displays information on the portal luceverde.it and on the widgets of participating local authorities
•makes use of a standard communication protocol
•makes use of advanced IT Systems
•is in constant evolution
Luceverde service is accessible, user-friendly and reliable, offering certified information from participating organizations.
A multichannel approach is peculiar to the system. National and local information is made available through different channels at the same time, adapting contents to each different channel:
•audio and video bulletins self-produced by the Mobility Information Center and broadcast through the web radio “Luceverde Radio” and participating radio and TV stations
•national portal luceverde.it and relevant local Portals
•Luceverde app for mobile devices (smartphones, tablets)
•social media (Twitter, Facebook, YouTube)
•dedicated contact center
Interactive maps, accessible through the portal luceverde.it and through the portals of local services, enable to retrieve all the information available on specific areas.
The web radio “Luceverde Radio”, launched in December 2015 and winner of the Web Radio Festival 2016 contest as best digital radio:
•broadcasts constantly updated news on traffic conditions, public transport, events and weather conditions
•performs exclusive broadcasting of “Luceverde Italia” Bulletin
•aims at promoting road mobility and road safety
•is available through a dedicated mobile app, through the major web aggregators of digital radios and through the website luceverde.it
|Award category:||new solutions to complex challenges - a public sector citizen-centric, sustainable and fit for the future - european or national level|
|Type of activity:|
|Keywords:||mobility information/road safety/multichannel/multi-mode|
|Short English description:||The ACI mobility information system called “Luceverde” (Green Light) provides an integrated and innovative service, offering constantly updated information on road / traffic / weather conditions, events and the situation of public transport. This is possible thanks to modern technology, highly qualified staff and cooperation with the Road Police, Local Police forces, local authorities, road / highway and public transport authorities.|
|Organisation:||Automobile Club d'Italia - ACI|
|Homepage:||http://aci.it , http://acinfomobility.it , http://luceverde.it|
|Level of government:||national level|
|Size of organisation:||>100|
|Number of people involved:||>15|
|EU membership:||EU member|